Meet the team

They say it takes a village. At Fogline Advisors, you have the support of an experienced cross-functional team. From crafting market assets to calling buyers, negotiating, and advising you strategically—we handle it all. No guesswork, just focused action. Your business, our mission: a purposeful journey to maximum value and a successful exit.

Matthew Moore

Managing Director

Jim Black

Mortgage Fintech Expert

Dan Sogorka

Mortgage Leader

Jason Perkins

Technology

Bill Sperry

Real Estate Teams

Tristan Ahumada

Real Estate Lead

AK Lalani

Technology Integrations

Jeff Kennedy

Prop Tech Expert

We Believe...

  • Entrepreneurs build the future. You’re the ones who shift the landscape, and your sacrifice deserves a significant return.

  • Business is a vehicle, not a cage. You were born to live your life, not to be shackled to a never-ending fire drill.

  • Freedom is earned through design. To get the life you want, you have to build an asset that works for you, not one you work for.

Our Operating DNA

TRUTH

 Identify the hidden leaks in your business that are currently cannibalizing your valuation.

SIMPLICITY

Turn a messy, owner-dependent operation into a streamlined asset that attracts premium buyers.

RIGOR

Build books, processes, and a team that stands up to the most intense buyer due diligence without breaking a sweat.

ALIGNMENT

Orchestrate every move to maximize the final value extraction you are aiming for.

CLARITY

Provide an unfiltered, surgical breakdown of exactly what is broken and the exact path to fix it.

ACTION

Get under the hood to execute the structural changes that turn a grind into a sellable legacy.

Ready to Architect Your Endgame?

Stop guessing. Start building to sell. Let’s map out the structural strategy to reach your exit

Logo

Engineering high-margin exits for the leaders of the housing and lending ecosystem.


Contact

200 S Virginia St Fl 8
Reno, NV 89501

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